Microsoft founder Bill Gates once said, “If your business is not on the internet, your business will be out of business.”

In the last twenty years, Internet technologies represented one of the most important and successful instruments that small businesses use to improve their efficiency and operability. It creates a faster interaction between all agents, a faster interaction that costs less than traditional channels.

Moreover, it gives visibility to companies of all sizes without differences between small or big companies, so it can help to increase the level of ideology, and market competitiveness. The Internet can also reduce the length of the product supply chain, making business faster and less expensive for customers and small businesses.

According to the Pew Research Center, 79% of Americans shop online and 51% of Americans purchase goods using a cell phone (Smith & Anderson, 2016).

This data could be enough to explain the importance that can cover e-commerce for small businesses, especially in this period of crisis in which it becomes much more difficult for small businesses to find new customers and strategic sectors.

The Internet can be a marketing instrument, or a new model for transactions, or a new setting in which small business can meet new customers as new suppliers.

Today it seems that the Internet changed the World in the same move. It is possible to conclude that the Internet is the most important vehicle of globalization. The presence of e-commerce has created ease and innovation in human life. 

2020 was one of the most unsettling years for most of us.

People were forced to lock themselves indoors and as the virus kept spreading, more and more of us were pressured to start shopping online!

Expansion of the internet facilities, cost reduction by the internet service providers and changing lifestyle of the urban teenage population, has increased the scope of online shopping in Nepal.

The increasing popularity, booming of online shopping companies, and shopping pages on social media, reflect the expansion and growth of the online shopping trend in Nepal, especially. The dual nature of online shopping, one through the own shopping portal of the company, and others through the use of social media, made shoppers get a bulk of choice for online shopping in Nepal. Between all the chaos, bulk choices, and confusion we, as bhotahiti.com have come together to minimize and settle the chaos. We have created a platform that connects buyers and sellers with ease.

With the motto of “lowest price guaranteed”; we exist to enable an economic opportunity for individuals, entrepreneurs, businesses, and directories of all sizes. Bhotahiti.com is an online wholesale marketplace for all products that are focused on selling products to small retail sellers directly from the producers. It will cater to the need of small, medium, or any sized businesses.  

We offer sellers, the ability to grow a business with little barrier to entry regardless of size, background, or geographic location. We never compete with our sellers. We win when our sellers succeed.

Buyers, who shop on our Marketplace and Classifieds platforms, enjoy a highly personalized experience with an unparalleled selection at a great value.

The pandemic has further stimulated this thought amongst consumers and vendors of Nepal even more strongly. Despite the challenges posed by this crisis, the show must go on in the market and financial transactions appear in a new way.

Businesses must run and services should resume by adopting health and safety regulations, and by following the new-normal strategy. In our prevailing scenarios, running any sorts of business with the new normal strategy is, perhaps, going digital and accepting the inevitable role of e-commerce in our economy.

Therefore, we offer sellers, the ability to grow a business with little barrier to entry regardless of size, background or geographic location. We never compete with our sellers. We win when our sellers succeed. Buyers, who shop on our Marketplace and Classifieds platforms, enjoy a highly personalized experience with an unparalleled selection at a great value.

By making the decision to operate on the Internet, a small business must create conditions to achieve success, because the population of those using the Internet will decide the success or failure of the campaign. This is so if the terms of success imply more popularity and more profits, and failure of the campaign implies a bad reputation. Both of these outcomes will have impacts on the real economy.

Customers and operators on the Internet represent a “bridge” between these two different worlds that are not separate and can communicate with one another

In conclusion, the Internet must be considered a precious instrument, because at first, it removes some barriers of a “traditional economy”, predominately space and time. It is very good for a small business because it means that since many sectors within the business’s geographical areas are saturated, the Internet offers possibilities of a wider audience base.

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